TRADE ADS, POSTERS & BANNERS

Trade Ads, Posters & Banners

Working at Zoku I designed many trade ads and posters. Zoku participated in trade shows across the U.S. and overseas and promoted new products via trade ads like Home Furnishings News, International Housewares Association, Gourmet Business, Gourmet Insider, and more. I negotiated the ad space, location in the publication and created a budget plan with a deliverable schedule to follow at the beginning of each year.

 

Each year for Pride month I worked on a custom poster for the store window at a retailer on a prime street of the parade in San Fransisco. The poster was always a fun project to design and printed large for their whole window display. Right is the poster designed and printed in 2013.
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2016, Zoku Ambiente trade ad
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2014, Social media product release ad
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2014, Zoku Home Furnishings News trade ad
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In 2016, Zoku partnered with Coca-Cola for a private label. Along with packaging, sell sheets, a pamphlet and displays the Junior Designer, Cori Armstrong and I created this trade ad piece for Home World Business.
This piece included photoshopping and retouching previous slushy photographs with Coca-Cola pieces like the caps and glass.   
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2017, Eversight table top banner
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2017, Eversight table top banner
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2017, Eversight floor banner
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Eversight is a nonprofit that participates in many events for philanthropic support. The stand up and table top banners are used at those events to provide awareness on blinding eye diseases, the charitable funds that Eversight provides and the need to be a registered donor.
Eversight's Eye & Vision Research Grant program provides funding to emerging and established investigators for new and pioneering research. Each year the team works to create deliverables to promote grant awareness and applications. This is an example of a printed poster sent to hospitals and research locations. Along with this piece I designed flyers, email blasts, social posts and more with the same concept.